Ohio State football NIL collective raises $1 million in a week

The Ohio State football program is taking advantage of the NIL rules to their fullest extent and it's helped them pull in some great players.
Dec 29, 2023; Arlington, Texas, USA; Ohio State Buckeyes head coach Ryan Day leads warm-ups prior to
Dec 29, 2023; Arlington, Texas, USA; Ohio State Buckeyes head coach Ryan Day leads warm-ups prior to / Adam Cairns/Columbus Dispatch / USA

The Ohio State football program is not afraid of NIL any longer. New AD Ross Bjork made that clear during his introductory press conference. He spent a ton of NIL money while he was at Texas A&M to help its football program get one of the top recruiting classes in the country.

Ohio State did a great job in the transfer portal over the past couple of weeks and did something similar with their NIL spending. They were able to secure commitments from Will Howard, Caleb Downs, Seth McLaughlin, and Quinshon Judkins. All received some sort of NIL money.

One particular NIL collective announced that they raised $1 million in just one week. That collective is the THE Foundation. They announced the numbers on social media.

NIL collectives gather money from donations from fans. Ohio State football fans are clearly tired of not having the absolute best talent possible. They have come out in full force to help the Buckeyes get these types of great players. C.J. Stroud was one of those donors too.

These are also the numbers from just one NIL collective. There are others out there who have also generated money to help with getting recruits and kids from the transfer portal. Some opposing coaches may not like it, but Ohio State is just adapting to the times.

I would expect these collectives to keep getting a large chunk of money until Ohio State starts to win big. If they win a national title next season, I would expect the donations to naturally drop because the urgency won't quite be there. It would be a good problem to have though.

Next. Next story. Two Buckeyes are likely to transfer in the Spring. dark

These collectives will ask for more donations once the Spring transfer portal window opens too. Buckeye fans are having a hand in the success of the program's recruiting abilities.