Ohio State football field now has a sponsor

Fans light up the south stands with cell phone lights during the NCAA football game between the Ohio State Buckeyes and the Penn State Nittany Lions at Ohio Stadium in Columbus on Sunday, Oct. 31, 2021.Penn State At Ohio State Football
Fans light up the south stands with cell phone lights during the NCAA football game between the Ohio State Buckeyes and the Penn State Nittany Lions at Ohio Stadium in Columbus on Sunday, Oct. 31, 2021.Penn State At Ohio State Football /
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The Ohio State football season starts next weekend once Notre Dame comes to town. Buckeye fans are excited to watch their team in the Shoe once again this year. It should be a season full of fun games and victories. Something will be different on the field though.

That’s because the Buckeyes will have a new sponsor on the field. Their field turf will now be called Safelite Field. This is the first time in Ohio State football history that there will be some sort of sponsor for the file playing surface. It’s actually quite strange to me.

There will now be two Safelite logos on the 25-yard line in the Shoe for games this Fall. This is a brand new playing surface as well after the Buckeyes replaced it following a season full of slips and falls on a turf that was completely worn out in 2021.

This isn’t just a one-year thing either. Safelite has a multi-year deal in place to keep this going. It’s unclear how long the deal is, but it’s there. This is just another way for the athletic department to make more money. That’s really all they’re concerned with.

While I think this is a bit stupid, I understand why the Buckeyes are doing this. It’s an easy way to get a paycheck that won’t make things drastically different in the stadium. For a tradition-rich program like Ohio State, this is about as good as it gets in terms of field sponsorship.

I’m sure it won’t stop there. I wouldn’t be shocked to see sponsorship patches appearing on the jerseys in the next few years. That’s just the way things are going. It’s all about getting the most amount of money you can from different sources.

Next. Big Ten announces huge deal across three networks. dark

Whether or not it’s a good thing that these things happen is another matter. I don’t think either of those things is such a big deal, but where does it stop after that?